VinLee Portfolio

Resume

OVERVIEW
Senior digital, print and content professional with 15+ years of experience in consumer product goods. Skilled leader with a track record of driving success by instilling innovative and lasting impressions as an integral part of team concept and design.
 

EXPRIENCE
Ra
uxa Marketing Agency | New York
Art Director (05/2016 - 05/2017)

  • Since starting on Print and Digital campaigns, CTR and engagement rates on similar projects were higher than previous year 
  • Managed Verizon Fios & Verizon Wireless accounts, quickly adopting and implementing new brand strategy 
  • Built a reliable and efficient team in a short period of time, emergingas a project manager with a group that consistently beat projections(with a 2.54X more efficient cost per click on digital)

Modell’s Sporting Goods | New York
Sr. Graphic Designer (04/2014 - 04/2016) 

  • Produced POP signage in all NY metro area retail stores, with products featured outperforming non-featured items by 21%
  • Lead designer for circular and ROP ads in NY Post, increased our scope to other NY outlets like the Daily News, Journal News and Newsday 

PVH Corp | New York
Freelance Sr. Graphic Designer (03/2013 – 10/2013) 

  • Designed new brand packaging (including professional retouching)and trims for premiere launches of Calvin Klein and Tommy Hilfiger

Vivobarefoot | New York
U.S. Graphic Designer (07/2011 – 11/2012) 

  •  Managed and developed brand guidelines across the US market

GA Communications | San Francisco
Creative Designer (07/2004 – 08/2005, 08/2007 – 02/2008) 

  • Designed in-store signage, success of which led to digital campaigns
  • Cut time and increased efficiency as lead designer on multiple projects and tasks in fast paced environment 

Gershoni Creative Agency | San Francisco
Graphic Designer (02/2006 – 05/2007) 

  • Created and maintained a level of high end design for major clients (Patrón, BBC), increasing partner participation over the year
  • Took control of numerous projects, multi-tasking digital and print while seeing a number of impressions grow


EDUCATION

Stevenson University | 1997 - 2001 | BA, Visual Communication

Academy of Art University | 2004 - 2010 | MFA, Computer Art - New Media


PROFESSIONAL SKILLS
Adobe Creative Suite
Adobe Photoshop   
Adobe Illustrator   
Adobe InDesign         
Adobe Acrobat Pro      
Adobe Flash   
HTML5/CSS
QuarkXpress   
Microsoft Office
Typography
Photography
Retouching
Signage (Pre-press)
Web Design (Front-end)
Packaging Design
rand Identity